Air Freshener Market Global Analysis and Forecasts by Type, and Application to 2025

2018-05-22 18:37:22

According to a new report published by Reports Monitor titled, “Global Air Freshener Market, Growth Opportunities, Innovations and Forecast, 2017-2025,” the air freshener market was valued at XX million in 2016, and is projected to reach at XX million by 2025, growing at a CAGR of XX% from 2017 to 2025.


Air fresheners is a product that eliminates the unpleasant odor in homes, restrooms or in a commercial place by emitting fragrance.  Air fresheners are available in different types that include sprays, candles, oils, gels and others.


The owing to change in consumer trends and perception and increasing consumer demand toward various fragrance products acts a key driver for the market growth. The higher acceptance among households for the purpose of home care and increased usage in cars is also driving the market.  Further the electronic air fresheners are gaining importance as they are battery operated dispenser systems and do not require a plug-in socket. The adoption of air fresheners in cars, malls, hotels and commercial spaces are key driver for the global air freshener’s market growth. However, its high operational cost acts as a restraints in the growth of the global air freshener market. In addition, with rising disposable income and the improvement in the lifestyle of the consumers and consumer’s willingness to use premium air fresheners  acts as an opportunity for the growth of the global air fresheners market.


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This report provides a detailed analysis of air freshener market, which includes current industry situations such as market size, growth and demands, market outlook, major players with their key strategies such as investment, mergers and acquisitions, value chain analysis and swot analysis. It covers the market canvas and the growth opportunities in the coming years. The report has been made with an in-depth analysis along with important inputs from the various industry experts. The research is carried out with both extensive primary and secondary data sources with bottom-up and top-down approaches.


The segmentation of global air freshener market is based on the product, application and customer type. On the basis of product type the global air freshener market can segmented into sprays, gels, candles, electric air fresheners and others. Based on application the global air freshener market can be segmented into cars, residential, corporate and others. On the basis of customer type the global air freshener market can segmented into individual customers and enterprise customers.


Based on the geographical regions covered, the global air fresheners market is analysed across North America, Europe, Asia-Pacific and Latin America, Middle East and Africa (LAMEA). U.S. and UK are expected to boost the air fresheners market in coming years.


The key players for air fresheners market includes Godrej Consumer Products Limited, S.C. Johnson & Son Inc., Procter & Gamble Company, Reckitt Benckiser, Group PLC, Newell Brands, Kobayashi Pharmaceutical Co. Ltd., Henkel Ag & Co. Kgaa, Farcent Enterprise Co. Ltd, Car-Freshener Corporation and Church & Dwight Co. Inc.


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