Digital Marketing Software: A New Face Of Marketing

2018-02-27 17:48:14

According to a new report published by Reports Monitor titled, “Global Digital Marketing Software Market Study, Innovations and Forecast, 2017-2025,” the digital marketing software market was valued at XX million in 2016, and is projected to reach at XX million by 2025, growing at a CAGR of XX% from 2017 to 2025. 

Digital Marketing Software is the integration of multiple marketing methods such as managing the customer relationship database, e-commerce, web analytics, email and mobile marketing. These methods operate as a single entity thus increasing the revenue of the organization by generating quality leads.

The Global Digital Marketing Software Market Professional Survey Report scrutinizes the present scenario and the future growth prospects of the Industry. It covers the market canvas and the growth opportunities in the coming years. The report has been made with an in-depth and detailed analysis along with important inputs from the various industry experts.

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Rapid increase in the mobile and social media users has facilitated to target specific demographics thereby increasing the market growth. However lack of skilled professionals and increased concern over the privacy of the data may slow down the market growth. The digital marketing software is adopted by the IT and Telecom, Retail, Manufacturing and Entertainment sectors. Among the following sectors covered, Media and Entertainment sector is expected to show highest growth over the forecast period.

The regional analysis of electronic skin market includes: North America, Europe, Asia-Pacific and Latin America, Middle East and Africa. North America is expected to hold the largest market share owing to the major number of prominent software vendors, while Asia–Pacific is expected to be the fastest growing region owing to the increased number of mobile and social media users.

The major companies profiled in the report include Adobe Systems , Oracle ,  SAP ,  Salesforce , IBM , Marketo ,  Microsoft ,   Hubspot ,   SAS Institute , and    Act-On Software

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