Global Online Grocery Market: Latest Trends and Insights
According to a new report published by Reports Monitor titled, “Global Online Grocery Market, Growth Opportunities, Innovations and Forecast, 2017-2025,” the online grocery market was valued at XX million in 2016, and is projected to reach at XX million by 2025, growing at a CAGR of XX% from 2017 to 2025.
Online grocery shopping is a way of buying grocery item such as packaged food through an online portal. It covers a wide range of grocery products in a single platform where the consumers place orders anytime and the delivery is done conveniently as per the availability.
The major factor driving the growth of the global online grocery market are the advancement in technology and easy access to mobile communication. The increasing number of young consumers due to time constraints is increasing adoption of online grocery stores. Increased number of digital consumers in the metro cities around the globe on retail sales of grocery are driving the growth in the online grocery market. The virtual shopping experience with online assistant and hassle free shopping drives the market. However, the end-users perception regarding online shopping, its freshness and high delivery charges acts as a restraints for the market growth of online grocery shopping globally. In addition, increase in working population is expected to drive the future market of online shopping in coming years.
This report provides a detailed analysis of online grocery market, which includes current industry situations such as market size, growth and demands, market outlook, major players with their key strategies such as investment, mergers and acquisitions, value chain analysis and swot analysis. It covers the market canvas and the growth opportunities in the coming years. The report has been made with an in-depth analysis along with important inputs from the various industry experts. The research is carried out with both extensive primary and secondary data sources with bottom-up and top-down approaches.
The segmentation of global online grocery market is based on the category and shopper’s type. On the basis of category the global online grocery market can segmented into bakery, beverages & dairy products, fresh produce, meat & poultry products, breakfast & cereal. On the basis of shopper’s type the global online grocery market can segmented into by generation Z, millennials, generation X, baby boomers, silent generation. Among all millennials and generation Z are the most tech savvy users and are the most active online shoppers.
Based on the geographical regions covered, the global sports nutrition market is analysed across North America, Europe, Asia-Pacific and Latin America, Middle East and Africa (LAMEA). North America is expected to grow in the online grocery market in coming years. The key players in the global online market includes Walmart Inc, AmazonFresh, Target Corporation, NetGrocer.com, The Schwan Food Company, Carrefour SA, The Kroger Co., Tesco PLC, Koninklijke Ahold Delhaize N.V., and Fresh Direct, LLC.
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