With The Advent Of IoT, Growth Opportunities To Increase For The Smart Hospitality Management Market!!!

2018-09-07 15:57:27

Advances in IT and global connectivity, combined with waves of economic liberalization, have given impetus to the smart hospitality management market. The industry is transforming into the technology-driven industry by adopting smart hospitality solutions. The factors influencing the growth of the market include growing usage of social media, cloud-based services, and implementation of smart appliances and marketing automation.

The smart hospitality management market is growing rapidly over the past few years and is expected to witness a tremendous growth in the coming years. The growth can be attributed to the factors such as an increasing usage of smart devices and IoT applications in the hospitality sector; rising usage of wireless communication devices such as web-based remote management, real-time HVAC control, and others; and growing demand for real-time optimized guest experience management. Growing inclination towards IoT is one of the major trends that is expected to propel the growth of the market during the forecast period. 

Business Hotels Held The Largest Market Share In The Smart Hospitality Management Market

Business hotels account for the largest market segment as it primarily serves business travelers. Hence, several tour groups, small conference groups, and individual tourists find these hotels attractive. Business hotels enable their guests with unified communication capabilities, which makes it easy to conduct meetings, conferences, and connect to associates across the globe. Additionally, automation of buildings and technologies connected to smart devices give a mesmerizing experience to the guests.

Global Advancements In Technology And Robust Internet Infrastructure Are Expected To Boost The Market Demand In Europe

Europe dominates the global market and expected to continue its dominance over the coming years. The growth is due to increasing technological developments, inclination towards IoT, and robust internet infrastructure. Moreover, the need for better operational efficiency at a low cost is expected to boost the smart hospitality market. 

North America holds the second largest market share in the global smart hospitality sector, owing to the availability of advanced techniques and the advent of various small and large software companies. Furthermore, the Asia-Pacific region is expected to grow at a higher CAGR because of increasing capacity for handling outsourcing solutions and a huge set up of contact centers. 

Strategic Innovations To Maximize The Smart Hospitality Management Market Growth  

Changing consumer preferences with the rising luxurious lifestyle can be expected to fuel the demand over the coming years. Artificial intelligence is the latest trend which can be further improved, numerous innovations will take the path in the future which will improve customer satisfaction. Technological advancements such as voice assistants will personally serve the customer needs.

The future of the smart hospitality management market looks promising with the numerous future opportunities such as property upgradation, technological advancements, advancing the booking system through AI. For example, Chat Boat is a software which records the details of client’s such as arriving date, address, name, demand, preferences, likes and dislikes among others. This will enable customers attraction towards the industry. 

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