Increase in young-adult demographic mainly propelling the market growth

2018-04-30 14:41:45

According to a new report published by Reports Monitor titled, “Global Alcoholic Beverages Market, Growth Opportunities, Innovations and Forecast, 2017-2025,” the Alcoholic Beverages market was valued at XX million in 2016, and is projected to reach at XX million by 2025, growing at a CAGR of XX% from 2017 to 2025. 

Alcoholic beverages are a colorless and flammable liquid which contains ethyl alcohol as a major component. The major constituents in alcoholic beverages include sugars in grains, fruits, honey and others, these constituents undergoes fermentation of decomposition to produce alcohol.

The global alcoholic beverages market is driven by the increase in global young-adult demographic, coupled with high disposable income and consumer demand for premium/super premium products. However, high cost of premium products, and rise of non-alcoholic beverages market, owing to health concerns, is expected to hamper the market growth in future. Mergers are expected to remain as the key strategy, as players seek to widen their brand portfolios and expand their market reach.

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This report provides a detailed analysis of Alcoholic Beverages market, which includes current industry situations such as market size, growth and demands, market outlook, major players with their key strategies such as investment, mergers and acquisitions, value chain analysis and swot analysis. It covers the market canvas and the growth opportunities in the coming years. The report has been made with an in-depth analysis along with important inputs from the various industry experts. The research is carried out with both extensive primary and secondary data sources with bottom-up and top-down approaches.

The report segments global alcoholic beverages market based on type, distribution channel. The type segment is classified into beer, distilled spirits, wine, and others. Various types of Beer include Ale, Lager, and Hybrid, whereas distilled spirits include Rum, Whiskey, Vodka, and others. Similarly, Wine is either Sparkling or Fortified. Based on distribution channel, the market is divided into convenience stores, on premises, retailers and supermarkets. 

By geography, the market is analyzed across North America, Europe, Asia-Pacific, and LAMEA (Latin America, Middle East and Africa). North American market is majorly driven by the growth in young-adult population and change in trend to elevated consumption of high-quality alcoholic beverages. Substantial growth in the disposable income is the major factor driving the growth of Asia Pacific, while increase in alcohol drinking demographic population is majorly influencing the growth of Europe and LAMEA

Major companies have adopted agreement, product launch, expansion, and merger strategies to sustain the intense market competition. Key players profiled in the report include Anheuser-Busch InBev SA/NV, Bacardi Limited, Beam Suntory Inc., Constellation Brands Inc., Diageo Plc, Heineken Holding NV, Molson Coors Brewing Co., Pernod Ricard SA, SABMiller Ltd., United Spirits Ltd.

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